Cattle, cowboys, and chrome. Only in Amarillo! The @coors_cowboy_club Cattle Drive & Parade rolls through downtown on Saturday, June 7 at 10 AM kicking off on 1000 S. Polk. Don’t forget to enter the CCC Cattle Drive and Parade Photo Contest for a chance to win $500. Two themes and two winners! See the full lineup of Texas Route 66 Fest events at visitamarillo.com. | Visit Amarillo
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Cattle, cowboys, and chrome. Only in Amarillo! The @coors_cowboy_club Cattle Drive & Parade rolls through downtown on Saturday, June 7 at 10 AM kicking off on 1000 S. Polk. Don’t forget to enter the CCC Cattle Drive and Parade Photo Contest for a chance to win $500. Two themes and two winners! See the full lineup of Texas Route 66 Fest events at visitamarillo.com. | Visit Amarillo
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November 12–15: Consider Amarillo officially under cowboy occupation. 🤠 The WRCA Working Ranch Cowboys Association is hosting the 30th anniversary of the World Championship Ranch Rodeo! #ExploreAmarillo #amarillotx #exploreamarillo #thingstodoinamarillo #ranchrodeo | Explore Amarillo
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November 12–15: Consider Amarillo officially under cowboy occupation. 🤠 The WRCA Working Ranch Cowboys Association is hosting the 30th anniversary of the World Championship Ranch Rodeo! #ExploreAmarillo #amarillotx #exploreamarillo #thingstodoinamarillo #ranchrodeo | Explore Amarillo
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Do as the cowboys do and eat a 72oz steak at The Big Texan Steak Ranch & Brewery in Amarillo Texas! 🥩🔥 | The Big Texan Steak Ranch & Brewery
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4 nights of ranch rodeo! The @workingranchcowboyassoc finals in Amarillo are a blast! 24 of some of the best cowboys and horses gather to compete. Follow along to keep up with how it goes. We are setting near the top after night one. #ranching #cowboy #wrca #rodeo | Tucker Brown RAB
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🥩 The Big Texan | Amarillo, TX You’ve heard of the 72oz Steak Challenge. But do you know how it all started? In 1960, R.J. “Bob” Lee opened The Big Texan Steak Ranch right here on Route 66 in Amarillo, Texas. He hung a 60-foot neon cowboy in the sky and started serving up steaks to every traveler driving the Mother Road. That same year, Lee noticed the cowboys coming in from the local stockyards were trying to outeat each other every Friday night. So he pushed some tables together, charged them
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