Major agency networks like WPP and Dentsu stepped back from The Trade Desk’s OpenPath some weeks ago due to concerns about cost transparency, e4m reports. This is now seen as part of “a broader churn” ...

Rene Federico talks about Primark's approach to balancing digital marketing with an in-store retail model, how the brand thinks about discovery in an AI-driven landscape, and how they leverage IP ...

The iconic phone number immortalized in Tommy Tutone's 1981 hit "867-5309/Jenny" has now been turned into a cancer helpline.

KC Global Media Distribution has acquired global rights to Eat With Xiami, a culinary travel series streaming on China’s Bilibili platform, The Hollywood Reporter reports. The series features 11 ...

Townsquare Media CEO Bill Wilson asserted that the $9.8 million net loss reported by the firm for 2025 tells the wrong story, Radio Ink reports. “By now, it should be very clear that Townsquare has ...

Meta is accelerating its shift of in-stream advertising labels from “Sponsored to Ad,” Social Media Today reports. Instagram has already changed its labeling to “Ad.” However, “ad” is smaller and may ...

FIFA has added YouTube as second "Preferred Platform" partner to spotlight premium content across social media and streaming during the upcoming 2026 World Cup.

FTC sent letters to nearly 100 dealership organizations, cautioning them against what it describes as six specific "illegal pricing practices." ...

Buchanan's blended Scotch whisky has enlisted Latin Grammy winner Rauw Alejandro to help celebrate FIFA's World Cup 2026. The first piece of creative rolled out across North and Latin America.

In one spot, TV host Heidi Klum drinks The Devil's Roast, a Grey Goose version of the exacting coffee order preferred by film's Miranda Priestly.