It's still only early November, but Christmas adverts are already coming thick and fast. While they feature the usual sprinkle of festive cheer, experts say this year’s ads have also been tapping into ...

“Dear Santa, My name is Isabel, and I was born on Christmas Day.” The words, spoken by a young girl with sleigh bells ringing, are heard as viewers see a hospital appear through a break in the clouds ...

The release of the John Lewis Christmas advert is a monumental event in the British calendar. In the years gone by, the retailer has managed to make its customers sob and laugh over their festive ads ...

Famous for its cheeky ads, fast food chain Nando's pokes fun at Zimbabwe's President Robert Mugabe in this ad created as part of the company's festive season campaign. As 'the last dictator standing', ...

Coca-Cola rolled out its 2025 holiday campaign this week, relying heavily on artificial intelligence to do the work of a team of creatives. The company revived its classic red trucks, lighting the way ...

A heartwarming Disney film about a little girl whose doodle comes to life after Santa mistakes her drawing for a Christmas wish is the most emotionally engaging ad of the festive season. That’s ...

McDonald’s Netherlands released an AI-made Christmas ad that quickly drew backlash online. Viewers criticized the ad's uncanny visuals and its cynical "escape the holidays" tone. The company removed ...

Data from DAIVID suggests that the new HFSS (high in fat, salt or sugar) rules are taking a bite out of Christmas ads. This year’s festive campaigns are 24 per cent less likely to make festive ...

Are the new HFSS (High fat, salt, and sugar) rules taking a bite out of Christmas ads? New data from DAIVID suggests so, with this year’s festive campaigns 24% less likely to make festive shoppers’ ...

Repeat adverts have triumphed this Christmas with five of the top ten performing TV spots in the UK reusing previous ads, consumer testing by Kantar shows. Cadbury’s Secret Santa was the most ...