Forbes contributors publish independent expert analyses and insights. I teach growth leaders how to grow revenues, profits and firm value. What’s the best way to structure and organize marketing in a ...

As generative AI continues to revolutionize the marketing landscape, organizations face the challenge of integrating generative AI practices into their portfolios. Many companies struggle to define ...

Generative AI is tossing traditional marketing campaigns out the window and redefining the very structure of marketing teams, themselves. Roles, skills, and even how organizations think about talent ...

50% of startups fail in the first 5 years. Lack of product-market fit, vague marketing strategies, and team problems top the list of reasons why. Experienced marketing can help solve these issues, yet ...

Intentionally building skills across PR, product, and growth creates better marketers—and better leaders.