The NBA is talking with sponsors about inserting game links in the partners’ digital assets to give fans more entry points and reminders about game broadcasts, a source familiar with the initiative ...

One tentpole feature of the Games app is that it will serve as a launcher into all of your games. Similar to how Apple’s TV app aggregates movies and TV shows in one place, so the Games app will be a ...

At WWDC on Monday, Apple unveiled a new dedicated gaming app that is designed to centralize gaming experiences on Apple devices. The app will serve as a launcher for games and will allow users to ...

Fortnite maker Epic Games and Spotify are testing Apple’s new App Store policies by submitting apps for review that would have previously never been allowed. On Friday, both companies submitted new ...