We can’t hold it in any longer.

I aspire to be a makeup girlie who wears eyeshadow every day, but honestly, who has the time? I love the look of a little color in my lids, but getting to work by 9 a.m. is already hard enough. I ...

This story first appeared on Wednesday, January 15, 2025, in The Strategist Beauty Brief, a weekly newsletter in which our beauty writers share their must-tries, can-skips, and can’t-live-withouts.

Jones Road has just unveiled a new eye product and it's already got mature beauty enthusiasts buzzing. Older makeup lovers are lauding the product for its 'easy to apply' nature, without pulling at ...

Jones Road's The Eyeshadow Stick has a lightweight formula that lets wearers customise their look, from one simple sweep to a ...