A new test called "Is my blue your blue?" reveals how different -- or similar -- your color perceptions are compared to everyone else. First there was “the dress,” then there was the sneakers, now ...

Color psychology studies human behavior, emotion and decision-making. Certain colors, like blue, may affect your personality.

Like many people, Amy Morin, a psychotherapist and author of “13 Things Mentally Strong People Don’t Do,” loves to be surrounded by the color blue. So much so, in fact, that she lives on a sailboat in ...

When I was much younger, I would have said that blue was my favorite color. I had a blue 10-speed bicycle, and I loved to stare up into a brilliant blue sky. As I got older, though, I realized that I ...

How do you even choose what to throw on before work or a social event? Do certain hues play a role in whether you pick them ...

The Devil Wears Prada made a cerulean sweater a moment in fashion history. But its scientific history is much older, and more fascinating.