In my last blog on Centrino in response to David Berlind's blog, I weighed in on the issue of Centrino branding. After further discussions with David Berlind, I realized that I may have been a bit ...
If you haven't been following my coverage of what I believe to be a somewhat disingenuous Centrino marketing campaign (on behalf of Intel), let me catch you up on the basics. First, certain notebooks ...
The Register has some coverage of an oh so important bit of news: the logos for AMD's 64 bit lineup was revealed today. The Athlon 64, Athlon 64 FX, and Opteron all get their own logo (Athlon 64 FX is ...
Banias and accompanying friends are being wrapped in a new marketing package and renamed "Centrino." You gotta love Greek and Latin. You can smack <i>-on</i>, <i>-ium</i>, or <i>-ino</i> onto just ...
NEW YORK — Intel Corp. wrapped up its Centrino roadshow here today (March 12), touting its new mobile platform that integrates wireless capability into a new generation of mobile PCs that use Intel ...
Before 1991, only a few computer aficionados cared which company made the microprocessors inside their PCs, or how fast those processors ran. But then came “Intel Inside,” the chip maker’s ingenious ...
After demoting its premium Pentium brand to the status of a jumped up Celeron with the release of its new Core-branded CPUs, it looks as though Intel has now decided to complete its CPU branding ...
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