Strategic collaboration integrates Gemini models and Vertex AI into Avid Media Composer and Avid Content Core to automate time-intensive film and TV post-production tasks BURLINGTON, Mass. and ...

At the 2026 NAB Show, April 18-22 in Las Vegas, Avid will demo its new Avid Content Core running on AWS, providing a “cloud native” foundation for connected media workflows built on AWS for news ...

Avid Technology, the editing software company behind industry-standard platforms like Media Composer and Pro Tools, inked a ...

Avid and Google Cloud formed a multiyear partnership to embed Google’s Gemini models and Vertex AI into Avid’s Media Composer and its new Avid Content Core platform, aiming to automate … The post Avid ...

New integration brings Avid AI donor intelligence directly into the emfluence Marketing Platform, automating segmentation, personalization, and campaign execution for fundraising teams.

I spoke to Avid about what editors can expect from Gemini integration and how creative professionals can maintain their ...

Avid has announced a multi-year strategic partnership with Google Cloud to integrate generative and agentic AI into its ...

Avid and Google Cloud have partnered to integrate generative and agentic AI into Avid’s creative tools. Google’s Gemini ...

Avid has announced a series of upgrades across its AI-powered tools. Strengthening AI capabilities and widening its partner ecosystem, Avid aims to drive efficiencies through creative workflows across ...

Avid has unveiled a new data-driven content platform, which aims to enable post production teams to produce and publish content more efficiently. Avid Content Core uses artificial intelligence and ...

Scale Logic announces WorkflowConnect integration with Avid Media Composer, bringing CaraOne AI Intelligence Layer to ...

Avid and Google Cloud have announced a multi-year strategic partnership to integrate generative and agentic AI into the media and entertainment industry’s lea ...