Apple is preparing to put more advertising in front of people every time they search the App Store, turning one of its most ...

Apple is bringing in more ads when you search within the App Store, broadening the number of paid placements developers can access as early as next year, according to an update published on the ...

You might not love that the App Store will introduce additional ad placements in search results, but Apple insists it's a good thing.

Currently, there is a single ad spot at the top of search results in the App Store. For example, if you search for “Facebook,” you might see an ad at the top of the results for TikTok. This is because ...

Apple will expand App Store search ads in 2026, adding multiple placements to boost visibility and drive app downloads for developers and advertisers.

Apple today shared several new short video ads on its UK YouTube channel, highlighting iPhone features like the App Store, Ceramic Shield, Stolen Device Protection, and Find My. Each ad is about 13 ...

Next year Apple will introduce more ads in the App Store because, of course, the company needs more money. An update on Apple’s Ads website says more ads will appear across search queries, appearing ...

Apple has started selling its own advertising inventory for Apple News. The company is pitching ads to publishers and advertisers in the hopes it will increase revenue, offsetting device sales and ...

Hold that train! The latest Apple Arcade ad shared today features SpongeBob SquarePants, Sonic the Hedgehog, Pac-Man, Hello Kitty, and many other popular characters, who are all quickly trying to ...

Apple has pulled multiple advertisements from TV and social media over the last year. The latest ad was quietly pulled less than two full days after appearing on Apple's website and YouTube channel.

Apple is adding more App Store search ads in 2026, expanding inventory while keeping placements strictly based on relevance rather than higher bids.